Our Story
p345 was shaped around the needs of Pakistani players who wanted a fast, transparent and enjoyable online betting experience without having to navigate a platform clearly designed for a different market. Here is the story behind the platform.
Our Background
The name p345 is deliberately compact — easy to remember whether you are checking cricket scores in Karachi, following a PSL match from Lahore, or keeping tabs on a live casino table from Islamabad. The platform was conceived with one straightforward premise: Pakistani bettors deserve a betting experience that speaks their language, understands their sports and works reliably on the devices and networks they actually use.
From the outset, p345 focused on getting the core product right before everything else: clean odds presentation in decimal format, a game lobby that loads quickly on mid-range Android devices, clear and honest bonus terms, and a support team that can respond in both English and Urdu. None of those sound extraordinary on paper, but for players who had experienced hidden wagering requirements, slow-loading lobbies or support agents who clearly did not understand the Pakistan context, they made a meaningful difference.
"A betting platform should work for its users, not the other way around. That principle sits at the centre of every decision we make at p345."
p345 serves adult users aged 18 and over — or the higher minimum required by the applicable operator or license jurisdiction. We are explicit about the fact that local laws, including Pakistan's Prevention of Gambling Act 1977, may restrict participation. We do not claim government authorisation, PTA approval or endorsement from any Pakistani financial institution. Users are responsible for understanding the regulations applicable in their own location.
Extensive research into what Pakistan-based players actually needed: local payment familiarity, cricket-first sports markets and mobile performance on 4G networks.
Core betting engine, live casino integration and responsible gambling tools built and stress-tested before any public rollout. KYC and account security were non-negotiable priorities.
Platform launched under its international operating framework. Initial focus: cricket markets for PSL and ICC competitions, plus a curated live casino lobby with English and Urdu support.
Regular updates based on player feedback from users across Karachi, Lahore, Rawalpindi, Multan, Faisalabad and Peshawar. New game categories, improved payment workflows and enhanced responsible play tools.
What Drives Us
p345 is guided by a small set of principles that shape every feature, every policy and every support interaction on the platform.
To provide adult players in Pakistan with a reliable, transparent and responsible online betting and gaming environment — one that respects local context, presents information honestly, and places user wellbeing alongside entertainment.
Bonus terms, wagering requirements and withdrawal conditions are written in clear English — no buried clauses, no last-minute surprises. If a term is important, it is visible.
Deposit limits, loss limits, session timers and self-exclusion tools are built into the account settings — not hidden in a sub-menu but available from the first time you log in.
Cricket is the heart of Pakistan sports culture. PSL and ICC markets get priority placement. Payment options reflect what Pakistani users are familiar with. Support is available in both English and Urdu.
Standard KYC verification, SSL-encrypted connections and two-factor authentication options protect every account. We do not shortcut on identity verification to make onboarding faster.
p345 does not exaggerate payout rates, fabricate win statistics or misrepresent licensing. Where uncertainty exists — particularly around Pakistan's legal landscape — we say so plainly.
Player feedback from Karachi to Peshawar shapes our roadmap. New features, updated payment flows and improved mobile performance are released based on what users tell us they need.
Platform Highlights
Six features that define the p345 experience for players across Pakistan.
Ball-by-ball live betting on PSL, T20 Internationals, ICC World Cup events and Pakistan home series. Odds update in real time and markets are kept open as long as the match action allows.
The platform is optimised for mid-range Android devices and works reliably on 4G connections typical across Lahore, Faisalabad, Rawalpindi and other major cities. No app install required — browser-based and fast.
Two-factor authentication, SSL encryption and thorough identity verification protect your account and personal data. KYC is mandatory — it is not an obstacle but a safeguard for your withdrawals.
Our support team handles queries in both English and Urdu via Live Chat and the Help Center. Available 24 hours a day, 7 days a week. Formal email support is available for complex account matters.
p345 lists payment options that Pakistani users recognise — references familiar to Easypaisa, JazzCash, Raast and bank transfer options such as HBL and Meezan Bank. Availability varies; check the platform for current options.
Deposit limits, loss limits, session time reminders and self-exclusion options are available from within your account settings. Gambling should be entertainment — the tools to keep it that way are always within reach.
By the Numbers
Illustrative platform figures — not audited statistics.
PSL, T20I, ICC events and domestic Pakistan cricket are the priority sports categories on p345. Live ball-by-ball markets, full-match outright bets and series accumulators are all available in season.
Real human dealers, multiple roulette and baccarat variants, live blackjack and immersive game-show formats. The live casino lobby streams reliably even on Pakistan's typical home broadband connections.
p345 processes personal data only as needed to operate accounts, verify identity and process payments. Your information is not sold to third parties. Full details are in our Privacy Policy.
Local Commitment
p345 is not a generic platform re-skinned for Pakistan. The decisions around which sports markets to prioritise, which payment methods to list as familiar references, how to structure support hours and which languages to offer have all been shaped with Pakistani users in mind.
We understand that users in Karachi deal with different network conditions than users in Islamabad or Peshawar. We understand that PSL season is a high-demand period and that ICC tournaments drive significant interest across the country. We understand that a support agent who does not recognise a JazzCash query is not useful to a player from Multan.
That context is baked into how p345 operates. It is also why we are upfront about the legal environment. Pakistan has gambling restrictions under domestic law. p345 does not pretend otherwise, does not claim government licensing or PTA approval, and does not suggest that Easypaisa, JazzCash, Raast, HBL, UBL, Meezan Bank or Bank Alfalah endorse gambling activity. Payment-provider names are referenced only as familiar local financial options.
Understanding applicable local law is the responsibility of every user. We provide the information; the decision and the legal responsibility rest with you. We encourage all players to read our Responsible Gambling page before placing any wager.
Online gambling may be restricted under Pakistan's Prevention of Gambling Act, 1977 and other applicable laws. This is not legal advice. Please understand the regulations in your area before participating. p345 does not hold or claim Pakistani government authorisation.
Easypaisa, JazzCash, Raast, HBL, UBL, Meezan Bank and Bank Alfalah are referenced as familiar Pakistani payment options only. None of these providers endorse, affiliate with or formally support p345. Availability and limits vary.
p345 is strictly for adults aged 18 and over, or the higher minimum required by the applicable operator or license jurisdiction. Being of legal age does not automatically make gambling lawful in your location — please verify local law.
Get Started
Whether you are here for PSL cricket, live casino action or simply want to understand how responsible betting works — p345 is open for adult players who have checked their local regulations.
🔞 18+ only. Gambling can be addictive. Please play within your means and in accordance with local law.